Tuesday 23 January 2018

Branding Lesson

Today, we had a lesson on understanding branding and marketing. This is obviously absolutely crucial for this module. We were given two prompts - a noun and an adjective - and we had to produce a brand for the item.

We were given "comfortable toilet bleach", which is a huge contradiction. But we did our best and came up with the idea below:


This was 'Velvet Wave' - words we felt connoted softness and cleanliness. Our bottle was cute and pink and we ever created a little toilet mascot to go alongside our liquid-drop character. I was really happy with this task!

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